Answer Engine Optimisation · UK Agency
The UK AEO agency that makes your business the answer, not a link.
AEO services for UK businesses that want to be quoted inside AI answers, not buried below them.
AVO is a UK Answer Engine Optimisation (AEO) agency. We make your business easy for answer engines to understand, quote and recommend — across Google AI Overviews, featured snippets, ChatGPT, Perplexity and Claude. Start with a free check; AEO growth plans begin at £500 per month.
- Free
- initial answer-engine check
- £500
- monthly AEO plans from
- 4
- major AI systems assessed
What does an AEO agency do?
An AEO agency shapes your website and wider online footprint so answer engines can lift a clear, correct answer about your business and credit you for it. Where traditional SEO competes for a position in a list of links, AEO competes to be the sentence the answer engine actually shows.
In practice that means question-led pages with a direct answer up front, structured data that explains who you are, consistent facts across the web, and independent sources that back up what you say.
AEO services included
- Baseline test of how answer engines currently describe you and your competitors
- Question research: the exact phrasing UK buyers use in Google and AI assistants
- Answer-first rewrites of key service and FAQ pages
- FAQ, Organization, Service and Article structured data
- Fixing contradictory facts across your site, profiles and directories
- Third-party corroboration from sources answer engines already trust
- Re-testing the same questions so progress is measured, not assumed
AEO vs GEO vs SEO: which do you need?
AEO focuses on answer surfaces — AI Overviews, featured snippets and voice. GEO focuses on standalone AI assistants such as ChatGPT and Perplexity. SEO still earns the rankings many of those answers draw from.
The signals overlap heavily, so AVO runs them as one programme and can work alongside your existing SEO agency rather than replacing it.
Answer engine optimisation services, plainly priced
Our answer engine optimisation (AEO) services come in three steps. A free AEO check shows which questions answer engines already answer about you, and who they name instead. Diagnostic & Setup (from £1,000) fixes the foundations: answer-first pages, structured data and consistent facts. Growth plans (from £500 per month) keep adding answers, corroboration and re-testing every month.
No lock-in contracts, and every deliverable is listed before you start.
AEO for small businesses in the UK
You do not need an enterprise budget for AEO. Most small and mid-sized UK businesses are answered on a short list of questions: "who is the best [service] near me", "how much does [service] cost", "is [business] any good". Getting those answers right on your own site, Google Business Profile and a handful of trusted directories moves more than a large content programme.
That is why our entry plan starts at £500 per month and the first check is free.
Choosing between AEO companies and specialists
Many SEO companies now list AEO as an add-on. An AEO specialist starts from the answer instead: what the engine currently says, why, and which signal will change it. Ask any AEO company you speak to for a written baseline before you sign.
How to vet an AEO agency
- Do they show you a baseline before selling a retainer?
- Do they publish pricing and deliverables?
- Do they avoid guaranteeing positions or timeframes? (No one controls AI answers.)
- Do they measure what answer engines actually say, not just keyword ranks?
- Can they work with your current SEO or PR partners?
AEO Agency UK FAQs.
What is an AEO agency?
An AEO (Answer Engine Optimisation) agency improves how answer engines — Google AI Overviews, featured snippets, ChatGPT, Perplexity and voice assistants — understand, quote and recommend a business.
How much do AEO services cost in the UK?
AVO's Starter check is free. Diagnostic & Setup starts at £1,000, Growth retainers start at £500 per month and Enterprise starts at £3,500 per month.
Should I hire an AEO agency or do it in-house?
In-house teams can handle answer-first content and schema. An agency adds testing across AI systems, question research and third-party authority building, which are harder to run internally. Many clients split the work.
Do you offer AEO services for small businesses?
Yes. The first AEO check is free and Growth plans start at £500 per month, designed for small and mid-sized UK businesses.
Where are your AEO specialists based?
AVO is a UK AEO agency working remotely with businesses across the UK, including London, Bristol, Leicester, Manchester and Birmingham.
Can an AEO agency guarantee AI Overview inclusion?
No. Google and AI providers decide what appears. A credible AEO agency measures a baseline, improves the signals answer engines use, and re-tests transparently.
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